Our Story

From the bustling streets of London to the tranquil landscapes of the Cotswolds, the UK’s small business tapestry is rich and varied. Rob Heeley, our founder, deeply rooted in the UK and having firsthand experience of its entrepreneurial spirit, identified a gap. While myriad HR solutions were available, few genuinely catered to the unique challenges of British small businesses. Thus, Crocodile was born – an HR software designed specifically for the UK’s small businesses.

Our Vision

To be the go-to HR software for small businesses across the breadth of the UK. We aim to infuse efficiency, transparency, and a dash of British flair into HR processes, allowing businesses to flourish unhindered.

Why Crocodile?

1. Distinctly British: Our solutions are crafted with an intimate understanding of British business regulations, culture, and idiosyncrasies.
2. Unparalleled Simplicity: We’re advocates for demystifying processes. Our software is intuitive, straightforward, and ideal for those donning multiple hats in a small business environment.
3. Cost-effective Solutions: Quality needn’t come with an exorbitant price. Crocodile offers first-rate yet affordable solutions tailored for the UK’s small businesses.
4. Localised Support: Our support team, right here in the UK, ensures that help is always timely, pertinent, and just a phone call away.

Our Promise

To champion the small businesses of the UK, providing them with an HR platform that’s as reliable, efficient, and unmistakably British as they are.